How to Build a Content Strategy for HR Vendors Job Boards - Workology

How to Build a Content Strategy for HR Vendors Job Boards - Workology The History of Blogging4Jobs I believe that content is the most important thing you can do for your community aside from understanding and researching in order to build those resources (content) that help advance the community you are building, growing, supporting or trying to reach. Like most things in my professional career, I fell into human resources as well as the world of blogging and content. I did, however recognize a good thing. The History of Blogging4Jobs In 2007, I started Blogging4Jobs as a way to build a relationship with job seekers. I was an HR Director who was actively working to build a candidate pipeline for my company. Our quarterly headcount numbers shifted sometimes dramatically and I would be expected to hire hundreds of new employees in just a couple of weeks with a very small team. The blog was a way to help share resources with the job seeker audience while also building a bench of job seekers to fill my openings. In 2009, my blog made national media headlines. Ive been featured in most major media as a result of the content, resource and information we shared. I decided my blog should become my full time job and I set out as a small business owner who was going to make a living with my blogging. While I achieved my goal of being a pro-blogger, Blogging4Jobs changed. I pivoted the community to serve who I felt was an underserved community which was the HR and recruiting industries. And I started experimenting with the types of content and resources that would most benefit those communities. I now own multiple websites and at present we have 5 that publish content on the regular. Some people collect shoes. I collect blogs. My recent purchase was www.workplacewines.com. Types of Content Marketing in Recruiting and Job Seeker Industries There are as many ice cream flavors are they are types of content. The types of are limitless which can make focusing your content and engagement types extremely overwhelming. Pictured above are my current favorite content flavors. The key to content isnt originality its quality as well as creating content that suits the community, but most importantly focusing your efforts using five areas to really drive engagement, build relationships and help provide resources to your community. Research.  This starts with understanding your audience or in the case of job boards, audiences. More on that in the paragraph and corresponding graphic below. Measure.  Job boards must go beyond click per candidate, web traffic and other paid promotion methods. As a recruiter, Im interested in source of hire, engagements per hire or applicant, turnover by source and the type of resources my candidates are visiting on my career site or community. Resource Focused.  Content is a balance between education and entertainment. The content should be specific in that it attracts your targeted audience and fulfills a resource need. One of our most popular podcasts (Episode 28 FMLA, Workers Compensation Disability Update): with over 1,500 direct downloads covers the important employment law topic of FMLA, ADA and Workers Compensation. It was created after hosting a webinar on the same topic with over 70+ attendee questions our speakers couldnt answer during the recording. Get Weird.  As I mentioned web visitors want to be educated as well as entertained and sometimes the best way to gain the attention of an audience is through non-traditional methods. Maybe its a mash up of job seeker memes. For me, it was a themed week on our blog. We focused on a single topic for an entire week and invited guest contributors. We had 36 blogs in total publish in 7 days on the topic of #BigDataHR as well as a corresponding Twitter chat and webinar. Our efforts resulted in over 50 million Twitter impressions. #BigDataHR was the trending topic in the HR and recruiting industry for two straight weeks. Recreate.  My business is a small shop. Usually I a blog post gains traction, and I work with my freelancer team to expand our content channels. We recreate our efforts by expanding a blog to a webinar to an ebook to a podcast. This offers us a wider reach to our intended audience, continues to engage the community at large and makes the best use of our time. As I mentioned, we are an extremely small team. The Real Challenge: A Dual Sided Industry Job boards and aggregators are facing a unique challenge in the HR and recruiting industry. They are dual facing meaning they have to engage, build relationships and provide resources for two separate communities. Those two communities are the job seeker and the recruiter. Great content can serve both but in most cases they way in which you engage these two related communities is completely unique. Recognizing the dual sided marketing and community challenge in key for the job board industry. Talent acquisition and recruiting teams are becoming more aggressive in their efforts to build talent communities, establish employment brands and using social networks as well as online communities to source for candidates internally. Recently, I wrote about how Oracle is using Google Forms to recruit sales professionals. These new breed marketers are extremely disruptive. Job board owners and operators should take note as they begin building, enhancing or growing how they engage their own communities. You can learn more about my content and community philosophy by  viewing my presentation from the JobG8 North American Summit Im giving today (Tuesday). For my regular blog readers, Id be interested in knowing what types of content you most enjoy and how job boards can better serve the recruiter as well as job seeker communities. Content is King. How to Build a Content Community Strategy from Blogging4Jobs

How to Add Volunteer Experience to LinkedIn - Jobscan Blog

The most effective method to Add Volunteer Experience to LinkedIn - Jobscan Blog Posted on July 30, 2019July 30, 2019 by Paige Doepke A Quick Lesson in LinkedIn Etiquette: LinkedIn isn't the spot to utilize that photograph your companion took of you in your preferred bar (despite the fact that the lighting was quite great). LinkedIn is certainly not a spot to share vile political or strict suppositions (however is there ever actually a spot for that?). LinkedIn is a spot to sneak in bits of your character and interests in an expert way like through volunteer understanding. Why Add Volunteer Experience to Your LinkedIn Profile Adding volunteer understanding to your LinkedIn profile is a perfect method to include a smidgen of you to your expert profile. Possibly you paint houses in low-salary neighborhoods each spring, or perhaps you spend your Thanksgivings taking care of the hungry at a soup kitchen. Its incredible if your volunteer experience relates legitimately to your calling, however regardless of whether it doesnt, an employing supervisor will gain proficiency with a great deal about your hard working attitude through it. Volunteer experience can likewise help meat up your LinkedIn profile if youre new to the workforce or evolving vocations. It might offer you the chance to incorporate transferrable abilities that can help employing directors find your profile when utilizing the LinkedIn search work. The most effective method to Add Volunteer Experience: Quick Guide Sign into your LinkedIn accountClick the blue Add profile segment, situated in your bioWhen the dropdown menu shows up, click the + next to Volunteer ExperienceFill in the structure and hit Save The most effective method to Add Volunteer Experience: Step by Step Guide with Pictures Sign into your LinkedIn Account 2. Snap Add Profile Section in your profile 3. From the dropdown menu, select the + adjacent to Volunteer Experience 4. Round out the Volunteer Experience area structure and hit Save. LinkedIn Optimization for Job Seekers Discover what aptitudes your LinkedIn profile is missing by running your resume through Jobscans LinkedIn Optimization instrument. It will give you recommendations for development dependent on the kind of occupations youre intrigued by. With the data you gain from LinkedIn Optimization, you may even have the option to mesh some significant watchwords into your Volunteer Experience to make your LinkedIn profile progressively accessible by employing administrators. Facebook Comments #wpdevar_comment_1 span,#wpdevar_comment_1 iframe{width:100% !important;}

Electrical Engineer Sample Job Description

Electrical Engineer Sample Job Description Electrical Engineer Sample Job Description Electrical Engineer Sample Job Description This electrical designer test expected set of responsibilities can aid your making an employment form that will pull in work up-and-comers who are equipped for the activity. Don't hesitate to update this set of working responsibilities to meet your particular employment obligations and occupation prerequisites. Electrical Engineer Job Responsibilities: Structures electrical frameworks by creating and testing segments. Electrical Engineer Job Duties: Assesses electrical frameworks, items, segments, and applications by structuring and directing exploration programs; applying information on power and materials. Affirms frameworks and parts capacities by structuring testing techniques; testing properties. Creates electrical items by contemplating client prerequisites; investigating and testing assembling and get together strategies and materials. Creates fabricating forms by structuring and adjusting hardware for building and gathering electrical parts; requesting perceptions from administrators. Guarantees item quality by planning electrical testing techniques; testing completed items and framework capacities. Gets ready item reports by gathering, dissecting, and summing up data and patterns. Gives designing data by addressing questions and demands. Keeps up item and friends notoriety by following government and state guidelines. Keeps gear operational by adhering to producers directions and set up methods; mentioning fix administration. Keeps up item information base by composing PC programs; entering information. Finishes extends via preparing and controlling experts. Keeps up proficient and specialized information by going to instructive workshops; checking on proficient distributions; setting up close to home systems; taking part in proficient social orders. Adds to collaboration by achieving related outcomes varying. Electrical Engineer Skills and Qualifications: Electronic Systems, Electronics Troubleshooting, Electronic Testing Design, Project Management, Quality Focus, Database Design, Analyzing Information , Reporting Research Results, Attention to Detail, Emphasizing Excellence, Innovation Get Help Finding the Best Electrical Engineer for your Team Is it accurate to say that you are making some hard memories drawing in and holding electrical specialists for your business? We comprehend what youre facing, and we realize how to help. Pursue selective https://www.youtube.com/adviceand well send you the most recent data on connecting with top ability, from creating the expected set of responsibilities to posting the activity in quite a few spots. Well even toss in a unique activity presenting offer on make you move the correct way. Your next genius electrical designer is practically around the bend.

Two Things More Important than Good Grades

Two Things More Important than Good Grades The average counsel guardians give their children as they transport them off to school is concentrate hard and get passing marks. All things considered, I accept there is a whole other world to school than simply getting great grades. Here are the things I figure guardians ought to be telling their children as green bean: Join clubs or gatherings. Engaging in exercises will enormously improve the experience. It will place understudies in contact with either similarly invested people or those all-together different. Being associated with grounds exercises offers open doors for initiative and other down to earth aptitude advancement (spending the executives, advertising, showcasing, coordination, correspondence thus on). It likewise starts the way toward systems administration and developing circles of colleagues. LinkedIn has as of late included chipping in open doors as a choice to profile data. Heres more data regarding Why Volunteering is Good for Your Career Find an entry level position or line of work every semester. It has consistently been hard for new alumni to land positions after college. Really, it has. They need involvement with the workplace. The most ideal approach to diminish this deterrent is to get some experience. Internships ought to be expected all things considered, as I would see it and schools/colleges ought to fuse them into each course. Sure, it is a ton of work for the school, however we are paying them to give training instruction must be something other than talks and class work. Lets request this! It is never to ahead of schedule to start. High school understudies ought to be hearing the equivalent message. Good evaluations arent enough. Being a fantastic competitor isnt enough. Well adjusted and all around associated, that is the key. So what will you tell your understudy this year? Psst: What will you reveal to yourself this year?